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  • Dino’s Pizza Pie

    Hey I’m Joe from Dino’s Pizza Pie in Norwalk Connecticut. We were just getting back into the pizza business, we have been out of it for about 10 years. We opened up a small pizzeria where there wasn’t one previously so there was no existing business. We thought the best way to reach out to our clients, our potential clients,…

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  • Football Season Marketing Plan for Pizza Shops

    For most pizza shops, NFL football season is great for sales. Compared to other times of the year, pizza restaurant owners often experience increased sales during football season. As the owner or manager of a pizza restaurant, it’s crucial that you capitalize on getting as many orders as possible during football season. How can this be done? By strategically marketing…

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  • Use Interactive Direct Mail Pieces to Stand Out

    Variety is the spice of life. Business owners and consumers alike are presented with more variety in their everyday life than ever before. Whether it’s choice of food, hair salon, plumber, gym, or dentist; we are fortunate to be able to have so many options. The same holds true for marketing a business. There are seemingly infinite ways of conveying…

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  • 8 Ways to Woo Prospects with Direct Mail

    Love is in the air, and as we roll towards the most romantic day of the year, we’re sharing a few tips for wooing your prospects inspired by Valentine’s Day and romance. From making a great first impression to showing how much you care – or reconnecting with a lost love, these romance inspired ideas will help you forge a…

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  • 10 Direct Mail Mistakes That Cost You Money

    Direct mail can be complicated. From choosing the right lists to having a compelling design and making the perfect offer, there’s a lot that can go wrong. We’ve compiled a list of the ten most common direct mail mistakes to help you save money and avoid the pain from kicking yourself later. 1. Mailing Too Far From Your Location If…

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  • 4 Ways to Use Tech in Your Direct Mail Campaign

    Creating a humble letter, coupon or postcard may seem like the opposite of using technology for your business, but incorporating some of the hottest marketing trends and tech into your direct mail piece is easier than you think. Learning more about how technology can be used to enhance the recipient’s experience can help you make a piece they’ll enjoy, hold…

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